
example assignments
on demand, go to
market, analyst and marketing support
share
I have included examples of assignments where the outputs are not company confidential. Wioth work such as Due Diligence, Competitive Analysis and Market Analysis and Reviews and indeed for much of the Analyst work is is often not possible to provide the whole report. If you would like other examples or are prepared to review material in strict confidence then please contact me and I will make additional material available.
Freelance marketing support and on demand marketing support with expert virtual marketing support for vendors and software companies
| Client and Link | Assignment and download |
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The creation of an Ovum White Paper
on Serena Software's new Service Manager Solution |
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the creation of an in-depth Case
Study on their transformation and delivery of a
Business Support Solution for the telco company AAPT in Ausralia |
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The assignment was to create an OVUM
White Paper that examined the effectiveness of
IntelligentComms to manage and reduce the cost of telecomms
bills. |
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The assignment was to create a
Independent White Paper to
help launch the company and its Salesforce.com sales methodology
add-in |
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The assignm,ent was to write an OVUM
White Paper that described the mobile device
application development solution, and examined its market
potential. |
| Integral |
The assignment was to write a short
Independent White Paper that introduced the Toner
Miser concept |
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The assignment was to write an OVUM White
Paper on the Squace universl mobile interface for mobile phones |
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The assignment was to develop Independent collateral to explain the execview proposition |
Was to research and develop an
Independent White Paper on the application development
framework solution called Ontimize |
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Assignment was to completely overhaul the messaging and look of the web site and to undertake SEO to get it to the top of the Google rankings |
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assignment was to research and develop a
OVUM branded
White Papers on
the Return on investment of
three different BMC solution sets. Return on Investment paper on BMC Applications Restart Control Return on investment paper on BMC SQL Performance Management Tools Return on Investment Paper on BMC Mainview Return on Investment Database Administration for DB2 |
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The
assignment was to update a
Butler Group Technology Audit
for them on their Content Management System |
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The assignment was to
undertake a Market Analysis Review of their go
to market positioning |
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Assignment was to restructure their
pricing and go to market proposition
for this Norwegian software house. the
result was a new Pricing Model |
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Complete rework of their XFY messaging assignment |
| click to see example of one of the new messaging frameworks | |
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To research and
develop a White Paper on the Total Cost of Ownership
(TCO ) of Ingres |
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Developed a series of customer case studies
that involved interviewing clients worldwide by phone and
writing up compelling stories on their use of eB |
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Wrote a Butler
Group White paper on their Services including a review of
Market Review, Technology Trends and their
Impact on Service Delivery |
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To
develop a Butler Group White paper that
examined the appropriateness of SWORD's solution for the
Engneering Marketplace
The result was a Repurposed use of
Butler Group's research |
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To
develop an Independent White paper |
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Was to write an
Internal Paper on the Comparative Strength
of Oracle's Identity Management Solutions click to request a edited copy |
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on demand freelance marketing support for White Paper writing and collateral creation and to develop go to market strategy and launch software solutions for software vendors |